Highlights of 2016

written by Melina

2016 has been an amazing year for Hel’s Angels. From celebrating 20 years in the industry, to expanding our team and celebrating key new business wins.  Our Angels are the key to our business and we continue to live by our ethos of hand-picking engaging staff, enabling brands to bring campaigns to life.

As the year draws to a close, we take a little look back at some of our highlights:

Twenty Years of Inspiring People

In August we celebrated our 20th birthday, hoorah. For 20 years we have been inspiring people and working with amazing Angels to bring client’s campaigns to life. Our longevity in the business shows how staying true to our philosophy of bespoke staff selection and a focus on training, leads to happy and committed teams –  which benefits both the brand and consumer.  Our founder Helen Hanson talked about how she started the company and what it takes to run a successful business full of inspiring Angels. For the full interview click here

Creating the Perfect Brand Ambassador for Benefit Cosmetics

How do we hand-pick and train Brand Ambassadors? As an agency who specialises in hand-picked staff, we are proud of our track record of matching our Angels skills to like-minded brands. But what does it take to create a genuine Brand Ambassador who truly embodies a brand? We take a look at one of our Angels, James and the work we did with Benefit Cosmetics this year, to highlight the extra special relationship that can be created with consumers when you get the Brand Ambassador role right. For the full blog click here

Glenfiddich Deconstructed

At Hel’s Angels we have a long and proud history of working with William Grant and Sons on their Glenfiddich brand. From casting and training Whisky mentors through to designing and producing beautiful sampling trunks, Glenfiddich have trusted us to know what is right for their products. And this year was no different as we continue to provide highly-trained staff for an exclusive in-depth sampling experience.  Called Solera 15 Year Old Deconstructed, this immersive session invites whisky lovers to try and recreate Glenfiddich’s award winning 15 Year Old Single Malt. For the full blog click here

Pokémon Go

And finally………….

You must have been living in a cave not to notice the Pokémon Go craze which gripped the UK over the summer. And in honour of our favourite augmented reality Japanese creatures, we created our very own Pokémon Go cocktails

Have a peaceful Christmas and a Happy New Year

From all of us at Hel’s Angels x