Jaffa Cakes Slime bobbing

written by Melina

To mark the launch of Jaffa Cakes limited edition Halloween flavour, Lemon & Slime, last week Slice held the first ever Jaffa Bobbing contest – a unique twist on the British apple-bobbing tradition which originates from Roman times.

Slice appointed Hel’s Angels Brand Ambassadors to set up shop in Neal Street, London, and encouraged passers by to get stuck in. We had to be friendly and not overly pushy to get people to participate – explaining that this event was a world first!

Those who decided to take part were handed goggles and pitted one against another. They had to use just their mouths to dive into green, slimy jelly (that our Brand Ambassadors replenished each time – health and safety!) and fish out five limited edition Jaffa Cakes.

The two quickest people from the entire event won a tour of the Jaffa Cakes factory in Manchester for them and a friend – a fantastic prize for any Jaffa-lover!