virgin media best of british

written by Melina

We worked with White Label to provide character and bar staff for a Virgin Media networking event, being held for their top Analysts and journalists. The evening was a celebration of the brands heritage, as well as being a testament to its forward thinking personality. The theme of the event was ‘Reflecting the Best of British’ – after being given a jar on arrival, guests made their way through a series of rooms, and in each room were given a different ingredient for their special ‘South Side Royale’ cocktail by our Character staff. They got dry ice from a disgruntled Inventor, herbs and fruit liquers from a plant-obsessed Gardener, and Gin, lemon and sugar from a true British eccentric. They then went into the final room, to enjoy their cocktails and have their drinks topped up by our fantastic Bar Staff!

(Client: White Label)